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03Agency website rebuild

Popcorn Group

The agency's own site rebuilt around one idea, the pop of kernels in a cinema popcorn machine, with new copy and SEO.

Context

Popcorn Group is a digital agency in Most, Czech Republic, with a site in Czech, English, and Vietnamese. The old site described services; it did not show craft. The rebuild had to make the agency's own site the best piece in its portfolio while keeping the content and SEO in three languages.

What I built

  • A new Next.js site with GSAP and Lenis, moderate animation, built from the live site as the content source.
  • A brand idea carried through the whole site: the "pop" of kernels bursting in a cinema popcorn machine, with a video hero.
  • Rewritten copy and SEO for the three language versions.
  • The official wordmark and the popcorn bucket mascot used as the "o", plus the mascot badge, integrated into the new design.

Highlights

One idea, every page

Three languages without three sites

Fast despite the video